How AWS certifications are increasing tech salaries by up to $12k per year

  • AWS and Google certifications are among the most lucrative in North America, paying average salaries of $129,868 and $147,357 respectively
  • Cross-certifying on AWS is providing a $12K salary bump to IT professionals who already have Citrix and Red Hat/Linux certifications today
  • Globally, four of the five top-paying certifications are in cloud computing

These and many other insights of which certifications provide the highest salaries by region of the world are from the recently published 

By Louis Columbus, 08 August 2019, 0 comments. Categories: Amazon, Economy, Google, Software.

Capgemini report shows why AI is the future of cybersecurity

These and many other insights are from 

By Louis Columbus, 23 July 2019, 0 comments. Categories: Applications, Data & Analytics, Data Management, Security.

10 charts that will change your perspective of AI in marketing

  • Top-performing companies are more than twice as likely to be using AI for marketing (28% vs. 12%) according to Adobe’s latest Digital Intelligence Briefing.
  • Retailers are investing $5.9B this year in AI-based marketing and customer service solutions to improve shoppers’ buying experiences according to IDC.
  • Financial Services marketers lead all other industries in AI application adoption,...

By Louis Columbus, 15 July 2019, 0 comments. Categories: Applications, Research, Software.

How CRM remains the fastest growing enterprise software market – and how Salesforce still dominates

  • Salesforce dominated the worldwide CRM market with a 19.5% market share in 2018, over double its nearest rival, SAP, at 8.3% share
  • Worldwide spending on customer experience and relationship management (CRM) software grew 15.6% to reach $48.2B in 2018
  • 72.9% of CRM spending was on software as a service (SaaS) in 2018, which is expected to grow to 75% of total CRM software spending in 2019
  • Worldwide enterprise application software revenue totalled more than $193.6B in 2018, a 12.5% increase from 2017 revenue of $172.1B. CRM made up nearly 25% of the entire enterprise software revenue...

By Louis Columbus, 09 July 2019, 0 comments. Categories: CRM, Research, SaaS , Salesforce, SAP, Software.

What matters most in business intelligence 2019: Key enterprise use cases

  • Improving revenues using BI is now the most popular objective enterprises are pursuing in 2019
  • Reporting, dashboards, data integration, advanced visualisation, and end-user self-service are the most strategic BI initiatives underway in enterprises today
  • Operations, executive management, finance, and sales are primarily driving business intelligence (BI) adoption throughout enterprises today
  • Tech companies’ operations and sales teams are the most effective at driving BI adoption across industries surveyed, with advertising driving BI adoption across marketing

These...

By Louis Columbus, 17 June 2019, 0 comments. Categories: Big Data, Data & Analytics, Enterprise, Research, Software.

How to get your data scientist career up and running: A guide

Note: The most common request from this blogs’ readers is how to further their careers in analytics, cloud computing, data science, and machine learning. I’ve invited Alyssa Columbus, a data scientist at Pacific Life, to share her insights and lessons learned on breaking into the field of data science and launching a career there. The following guest post is authored by her.

Earning a...

By Louis Columbus, 14 June 2019, 0 comments. Categories: Big Data, Data & Analytics, Data Management, Software.

How to improve privileged users' security experiences with machine learning

Bottom line: One of the primary factors motivating employees to sacrifice security for speed are the many frustrations they face, attempting to re-authenticate who they are so they can get more work done and achieve greater productivity.

How bad security experiences lead to a breach

Every business is facing the paradox of hardening security without sacrificing users’ login and system access experiences. 

By Louis Columbus, 31 May 2019, 0 comments. Categories: Applications, Compliance, Security, Software.

How to improve supply chains with machine learning: 10 proven ways

Bottom line: Enterprises are attaining double-digit improvements in forecast error rates, demand planning productivity, cost reductions and on-time shipments using machine learning today, revolutionising supply chain management in the process.

Machine learning algorithms and the models they’re based on excel at finding anomalies, patterns and predictive insights in large data sets. Many supply chain challenges are time, cost and resource constraint-based, making machine learning an ideal technology to...

By Louis Columbus, 22 May 2019, 0 comments. Categories: Applications, Data & Analytics, Enterprise, Software.

The state of cloud business intelligence 2019: Digging down on Dresner’s analysis

  • An all-time high 48% of organisations say cloud BI is either “critical” or “very important” to their operations in 2019
  • Marketing and sales place the greatest importance on cloud BI in 2019
  • Small organisations of 100 employees or fewer are the most enthusiastic, perennial adopters and supporters of cloud BI
  • The most preferred cloud BI providers are Amazon Web Services and Microsoft Azure.

These and other insights are from Dresner Advisory Services’ 

By Louis Columbus, 17 April 2019, 0 comments. Categories: Big Data, Data & Analytics, Research, Software.

Uncovering the insight behind Gartner’s $331 billion public cloud forecast

Gartner is predicting the worldwide public cloud services market will grow from $182.4 billion in 2018 to $214.3bn in 2019, a 17.5% jump in just a year.

  • Gartner predicts the worldwide public cloud service market will grow from $182.4bn in 2018 to $331.2bn in 2022, attaining a compound annual growth rate (CAGR) of 12.6%
  • Spending on infrastructure as a service (IaaS) is predicted to increase from $30.5bn in 2018 to $38.9bn in 2019, growing 27.5% in a year
  • Platform as a service (PaaS) spending is predicted to grow from $15.6bn in 2018 to $19B in 2019, growing 21.8% in a...

By Louis Columbus, 15 April 2019, 0 comments. Categories: IaaS, Infrastructure, Public, Research, Software.

The five key things every executive needs to know about identity and access management

  • For new digital business models to succeed, customers’ privacy preferences need to be secure, and that begins by treating every identity as a new security perimeter.
  • Organisations need to recognise that perimeter-based security, which focuses on securing endpoints, firewalls, and networks, provides no protection against identity and credential-based threats. Until they start implementing identity-centric security measures, account compromise attacks will continue to provide a perfect camouflage for data breaches.
  • 74% of data breaches start with privileged credential...

By Louis Columbus, 08 April 2019, 0 comments. Categories: Data Loss, Data Management, Enterprise, Security, Software.

How AI and big data analytics keep the most innovative companies ahead of the pack

Alphabet/Google is now the most innovative company in the world according to Boston Consulting Group (BCG), unseating Apple’s 13-year dominance of their annual rankings.

  • Alphabet/Google is now the most innovative company in the world according to BCG, unseating Apple’s 13-year dominance of their annual rankings
  • Strong AI innovators are over three times more likely to have deep expertise in big data analytics
  • The ten most innovative companies in the world extensively use AI and platforms today to grow faster than competitors and markets

By Louis Columbus, 01 April 2019, 0 comments. Categories: Applications, Big Data, Data & Analytics, Software.

Five ways to demystify Zero Trust security – and the vendors who are pushing it

Bottom line: Instead of only relying on security vendors’ claims about Zero Trust, benchmark them on a series of five critical success factors instead, with customer results being key.

Analytics, Zero Trust dominated RSA

Analytics dashboards dominated RSA from a visual standpoint, while Zero Trust Security reigned from an enterprise strategy one. Over 60 vendors claimed to have Zero Trust Security solutions at RSA, with each one defining the concept in a slightly different way.

RSA has evolved into one of the highest energy enterprise-focused...

By Louis Columbus, 25 March 2019, 0 comments. Categories: Compliance, Data & Analytics, Data Loss, Data Management, Security.

Predicting the future of next-gen access and Zero Trust Security in 2019: Challenges ahead

Bottom line:  The most valuable catalyst all digital businesses need to continue growing in 2019 is a Zero Trust Security (ZTS) strategy based on Next-Gen Access (NGA) that scales to protect every access point to corporate data, recognising that identities are the new security perimeter.

The faster any digital business is growing, the more identities, devices and network endpoints proliferate. The most successful businesses of 2019 and beyond are actively creating entirely new digital business models today....

By Louis Columbus, 22 January 2019, 0 comments. Categories: Data & Analytics, Privacy, Security, Vulnerabilities.

10 ways machine learning is revolutionising sales

  • Sales teams adopting AI are seeing an increase in leads and appointments of more than 50%, cost reductions of 40%–60%, and call time reductions of 60%–70% according to the Harvard Business Review article Why Salespeople Need to Develop Machine Intelligence.
  • 62% of highest performing salespeople predict guided selling adoption will accelerate based on its ability rank potential opportunities by value and suggest next steps according to 

By Louis Columbus, 18 January 2019, 0 comments. Categories: Applications, Enterprise, Software.

Which analytics and BI technologies will be the highest priority in 2019?

  • 82% of enterprises are prioritising analytics and BI as part of their budgets for new technologies and cloud-based services.
  • 54% say AI, machine learning and natural language processing (NLP) are also a high investment priority.
  • 50% of enterprises say their stronger focus on metrics and key performance indicators (KPIs) company-wide are a major driver of new investment in analytics and BI.
  • 43%  plan to both build and buy AI and machine learning applications and platforms.
  • 42% are seeking to improve user experiences by automating discovery of data insights and 26% are using AI to provide user...

By Louis Columbus, 16 January 2019, 0 comments. Categories: Applications, Research, Software.

Six best practices for increasing AWS security in a Zero Trust world

  • Amazon Web Services (AWS) reported $6.6B in revenue for Q3, 2018 and $18.2B for the first three fiscal quarters of 2018.
  • AWS revenue achieved an impressive 46% year-over-year net sales growth between Q3, 2017 and Q3, 2018 and 49% year-over-year growth for the first three quarters of the year.
  • AWS’ 34% market share is bigger than its next four competitors combined with the majority of customers taken from small-to-medium sized cloud operators according to 

By Louis Columbus, 15 January 2019, 0 comments. Categories: Amazon, Compliance, Infrastructure, Security.

How machine learning can be used to find employees who can scale with your business

  • Eightfold’s analysis of hiring data has found the half-life of technical, marketable skills is 5 to 7 years, making the ability to unlearn and learn new concepts essential for career survival.
  • Applicant Tracking Systems (ATS) don’t capture applicants’ drive and intensity to unlearn and learn or their innate capabilities for growth.
  • Artificial intelligence (AI) and machine learning are proving adept at discovering candidates’ innate capabilities to unlearn, learn and reinvent...

By Louis Columbus, 13 December 2018, 0 comments. Categories: Applications, Data & Analytics, Software.

Exploring the 2019 cloud computing jobs market: Salaries, locations, and the best companies to work for

  • $146,350 is the median salary for cloud computing professionals in 2018
  • There are 50,248 cloud computing positions available in the U.S. today available from 3,701 employers and 101,913 open positions worldwide today
  • Oracle, Deloitte and Amazon have the highest number of open cloud computing jobs today
  • Java, Linux, Amazon Web Services (AWS), software development, DevOps, Docker and infrastructure as a service (IaaS) are the most in-demand skills
  • Washington DC, Arlington-Alexandria, VA, San Francisco-Oakland-Hayward, CA, New York-Newark-Jersey City, NY, San Jose-Sunnyvale-Santa Clara, CA,...

By Louis Columbus, 06 December 2018, 1 comment. Categories: Applications, Economy, Infrastructure.