It's time to take your big data strategy beyond the data lake

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A well-established – and unsettling – metric we anecdotally hear from organisations is that analysts spend 70% or more of their time hunting and gathering data and less than 30% of its time deriving insights.

The promise of big data is to reverse this 70/30 ratio. Organisations striving to build a data lake and use data for competitive advantage are seduced by the opportunity to discover new insights to better target customers, improve operations, lower costs, and discover new...

By Dr. Paul Terry, 12 November 2015, 0 comments. Categories: Big Data, Data & Analytics, Privacy, Security.