Achieving Customer Satisfaction: Asking the right questions
By NEI President & CEO Greg Shortell
Here’s a question for you, how do you delight a customer? What is it that makes a customer come back and buy from you time and time again? A pretty simple question, but the answers are often hidden and hard to come by. Let me put this in perspective. I often get surveys after purchasing a product or service and, in my opinion, the longer the survey the more worthless it is.
There are only two questions that matter. “Would you buy from me again?” And,...
New approach challenges accepted tech market outlook
Transactions and Complex Selling: Strong Catalysts of Cloud Growth
10 Questions with VI’s Patrick McCarthy
The Risk of Cloud Lock ins
Market Forecast: The Future is Already Here – It’s Just Not Evenly Distributed
Don’t Forget Your Developers!
In our collective desire to equip our organizations or clients with the tools and technologies required to support the realization of SOA strategy and enablement, the focus of selection processes tends, understandably, to be centered on enterprise-centric concerns. Interoperability, standards compliance, reuse, etc., tend...
American Idol, Blockbuster, and Microsoft 365: Innovate or Die
I attended the Microsoft Partner Conference last month in Los Angeles, CA, and there were two major topics during the week. The first was the recent release of Office 365 which is the epicenter of Microsoft’s cloud computing vision. The second was which Hollywood stars we would see, obviously.
However, the only star I saw was an Allison Iraheta performance that Microsoft sponsored at the Staples Center. (Allison, if you were unaware, came in...